Overview of magazine
The NME is the longest published and most respected music weekly in the world. Every week it gives its readers the most exciting, most authoritative coverage of the very best in contemporary music. The award-winning www.nme.com launched in 1996, has grown to be the biggest commercial music news site in Europe. NME is mostly a younger audience, and is shown to be mostly males. It is not for people that are just interested in music it is for real music enthusiasts.
NME Readers are entertainment enthusiasts!
• 80% of NME readers feel that music is an important
part of their lives
• 79% of NME readers like to listen to new bands
• 63% specially choose to listen to indie/guitar bands
• 49% specially choose to listen to live bands in studio
• 52% are interested in taking a musical
course/qualification
• 36% are thinking of buying a musical instrument in the
next year
NME readers are techno savvy
• 72% have a broadband Internet connection at home
• 67% have bought something online in the last 12
months
• 59% agree they like to keep up with the latest
technologies
More about the reader
• 34% are working full time, 18% are working part time
and 26% are full time students
• 62% read at least 3 out of 4 issues
• Almost half (49%) have been reading NME for at least
3 years
• 84% think the magazine gives them what they want
spending an average of 46 minutes reading each
issue
Classified Rate Card and
Technical Data
Classified Rates 2008 (Colour)
Full Page £ 3,920
Half Page £ 1,960
Quarter Page (4 columns) £ 1,120
Quarter Page (3 columns) £ 845
SCC rate £ 28.00
(Minimum of 3 cm X 1 column box)
New & Unsigned
Full Page £ 950 220 mm X 140 mm
Half Page £ 500 101 mm X 140 mm
Quarter page £ 275 101 mm X 75 mm
Sixth page £ 175 60 mm X 75 mm
Twelfth page £ 95 30 mm X 75 mm
Free colour is offered on all adverts
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